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Doing the DUO Conference
Can you afford to lose visibility of this cargo’s location? For an hour? For a day? For a week? Of course, we all know the answer already: losing visibility into critical assets can mean losing even more: money, time, productivity, safety, sanity…
For those who did not get to attend the Developing Unconventional Oil Conference and Exhibition (DUO) in Denver at the Colorado Convention Center this week, here is a quick review of the show. This year, attendance definitely felt higher, or maybe it was just our improved booth location. Whatever the reason, the show resulted in higher quality conversations and much more targeted interest in Geoforce. Another reason for the positive response was the show’s focus on new trends in oil resources. Various companies shared their enthusiasm with Geoforce’s GPS asset tracking technology as the new recipe for success in efficiency and safety.
The audience was decidedly positive on the success in the unconventional oil plays. Community relations and environmental impact was a hot topic. Many companies came to Geoforce looking for solutions in personnel safety, risk management and compliance for maintenance and safety inspections. Rick Santorum was a popular draw for the luncheon. A number of conference sessions on the Bakken proved insightful including detailed background information from key players on their drilling activities and infrastructure developments. We visited with a few familiar customers and had several focused discussions with new prospects. Companies both large and small shared with us their objectives to track and monitor everything from vehicles, powered equipment and various nonpowered asset categories in the Marcellus, Bakken, Wyoming, Utah, Oklahoma and Texas.